VENTANA RESEARCH: EMBRACING PIM AS A SERVICE
Using Cloud Computing to Enhance the Value of Products
The software industry’s evolution toward cloud computing and software-as-a-service (SaaS) has changed how and where organizations operate. This transforms not just software, but their business as well.
In this paper, Ventana Research provides their view on how companies can enhance the value of products and speed time-to-market by deploying PIM as a cloud service. Ventana’s Next Generation of PIM research finds that four in 10 organizations (39%) say access to cloud computing enables them to improve product information management.