VENTANA RESEARCH: PIM TRUMPS MDM

Supercharge the product process with accurate information

What works best? Is MDM or PIM best for managing product information to increase the relevance of the product content to engage buyers—and ultimately sales?

This Ventana Research paper brings clarity to the differences between the two approaches and highlights how PIM is used by top-performing brands today. Read how PIM trumps MDM now.







* Fields are required